LOVE x KNOT

The love knot product is established during the pandemic of COVID19. The purpose of selling this product is to survive during the pandemic. Where most of the people all over the world have been affected as some of them lost their job. The company was developed with the cooperation of 4 partnership members. The idea came due to the recent situation faced by everyone globally which is surviving against Corona Virus Disease 2019 (COVID19).

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During the early phase of COVID19, in the meantime of Conditional Movement Control Order (CMCO) we as IIUM students having no class and decided to do business which is simpul kasih. During the pandemic, everyone’s hobby was eating and everyone also loves food. Our passion is heated into this product. We started this business as we were tired of eating crappy, overpriced traditional snack & we believe there were always a better way, a better snack and that is ‘Simpulan Kasih Umi’. Besides, there is a newly developed recipe that comes from bitter gourd and known as 'Peria Crispy Crunchy'. This product was added to the business to make it more varied.